The Skinny Confidential is an online wellness, fitness, fashion, and food blog by Lauryn Evarts, but her website basically encompasses everything a woman needs to know about being the best version of herself. She is a native Southern Californian from San Diego. I started following her on Instagram because my boyfriend knows her from high school and suggested that I follow her. After realizing that even her Instagram was so helpful and easy to learn from, I began going onto her blog.
One of the aspects of The Skinny Confidential that I was immediately drawn to was the fact that everything was extremely organized and clean on her website. At the top of the website, Lauryn has organized all the different categories so it is easy to find what you are looking for. For example, if you want to look at beauty tips that she has, you just have to click on the link at the top of the website. I love that I can easily find exactly what I am looking for, and it takes a second to go to the page you want to go to.
The colors Lauryn has chosen for The Skinny Confidential provides a soothing and peaceful tone when on the website. The colors are black and light pink, which makes the blog look crisp and clean. Even the pictures on her website are so meticulously done that they really contribute to the overall experience when on the website. She juxtaposes the black with white writing so it is extremely easy to see the headlines and what you are reading.
Her posts on the website are organized so well that it only takes a few seconds to find the exact post you are wanting to read. For example, on her style page, she has all of her posts organized into square blocks with pictures in it as well as the title of that specific post. As a result, the reader can easily and quickly figure out exactly what she wants to read. One of my favorite aspects of The Skinny Confidential is her writing. She does not sugar coat anything, and all of her writing on her blog is more like a friend giving advice to another friend. She is a “real talker”, which gives an intimate relationship between herself and her readers. She is not afraid to talk about anything, even when the topic is sorta embarrassing to talk about. Lauryn understands her audience so well and knows that women just want someone to give them realness and professionalism at the same time.
What is especially unique to The Skinny Confidential, is that she provides such a wealth of information, that so many different individuals can benefit from her advice. Everything that she posts is done out of experience. Nothing she suggests she has not done or tried. I have learned so so much from reading her blog and even following her on Instagram. I recommend this blog for everyone, just because she touches on so many aspects of life that I know any person could resonate with her. She brings a lot of humor into her posts so they are never boring to read, and she continuously writes about insecurities that we all have, but then explains how to overcome them. One of the best things I love about her blog is that she really tries to be a normal, everyday woman. She is just like her readers and does not try to put herself on a pedestal to be worshiped by everyone else. Lauryn is just like you and me.